5 Reasons Mattress Shopping Is Important NYC

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1. I’ve owned a mattress store for 9 years and I can say I’ve never bought a mattress as a present for any family member or friend. I know to some of you it may sound like I’m cheap :). But from years of experience I know that mattress shopping is a personal decision for individuals . Each persons body has it’s own individual sleep and support needs based on the sleepers height, weight and genetics. Often people come in or call and tell me about how a friend has recommended them to get a certain bed, and quite often that person does not choose the recommendation from a friend. I do think it is ok to make a suggestion to a friend to try a certain mattress, but the best recommendation to make to a friend is to tell them to actually physically try mattresses, then take notes on the ones they like and try to funnel down a decision from there.

2. The Bed In The Box… It’s so easy to order online…But is it the right choice?

It’s true….Ordering a mattress online today is easy and convenient. That being said I would argue that you shouldn’t trade the value of convenience over the quality of your sleep. To save a few hours can cost you thousand of hours and dollars . What do I mean? Let’s be clear for starters the bed in the box concept is not like the Warby Parker glasses concept, where people were paying 600 dollars for glasses and now they can get the same quality for 100 dollars or less. Generally people are getting less in value dollar wise. Despite how many companies tout the physical value, we just don’t see it. We see an overpriced mattress that is low in materials with a high cost of marketing, advertising and PR packed into it. The bed in the box is not a new concept,it’s been around for decades and quite often you can find a mattress with the same materials in a physical store and pay a lot less for it. Now I’m not saying that everyone who orders a bed in the box mattress blindly online will not like it. But I argue that if I brought a mattress showroom to the door of the people that ordered a bed in the box and gave them an actual selection to choose from, that 99% would end up liking something more than the mattress they purchased and pay less. I further would like to say we all perform better when we actually get better sleep. We are generally, healthier, happier and more productive when we sleep well. Which is why it’s important to actually try the mattresses before you actually buy. We find a much higher percentage of people when they try a mattress in a calm non pressure environment will make a better mattress decision that will suit their sleeping needs.

3. If tomorrow you had to play in the NBA championship….

To perform at your optimum, would you go out to drink, would you stay up all night, or would you try to put yourself in the most relaxing environment? An environment that would give your body and mind the greatest chance to recover. I think most of us would choose a relaxing environment. Now not all of us are professional athletes:), but we are Professionals none the less in a very competitive world. Whether we are working in the job force, or a student, or supporting a family, we are all Pro’s. We try to make each day count, and to do that we have to eat right, we need to exercise, we need to be engaged in what we are doing and arguably most importantly we need our rest… We need to rest to be able to do all of this, to perform at our optimum. If you don’t sleep well chances are you’ll be counting down the hours left of the day rather than be engaging the moment. Our most important tool to get ahead is our mind, and keeping it sharp with proper rest is the foundation of being able to perform at our peak. And if you only have enough time to sleep for a few hours at least give yourself a chance to get the deepest sleep by selecting what your body signals is the right mattress for you.

4. Is there really one type of mattress that is the best for everyone?

I can’t think of one type of product that has to do with comfort that would be good for the masses. But there is such a thing of having a good selection to choose from. Many businesses today tout the one bed concept for one reason and one reason only. Because they can ship a mattress UPS….It’s easy, they don’t have to use a trucker or schedule an appt. They don’t need a showroom…But they do have to pay for advertising which again is easy. Then there is the right way….The right way is not always the easiest path, but it is the one that pays biggest long term dividends to the sleeper. Sometimes stores can be aggressive , it’s true some can be like that or one employees behavior can spoil it for the store. So I suggest in researching stores that are known for the best testing environment for being the least aggressive while being attentive at the same time. If you just want to test mattresses than promise yourself you wont buy that day and say firmly to an aggressive salesperson that you just started the process and you are not ready to order today. The Positive of going to stores is that they actually have a range of mattresses to try and that should outweigh any anxiety of mattress shopping physically.

5. To try a mattress before buying creates less waste in this

world.

That’s right it creates less waste, because when you actually try a mattress in a store before buying, you are more likely to keep it, then return it and have it disposed of in some garbage

pit. In my own lease electricity is built into the rent, meaning we don’t get a separate electric bill. It means we could leave the lights on in our business even when we are not there and our rent will not go up. But we know regardless it creates waste by leaving them on and it’s all of our duties to not create more waste for all of us. A lil secret is that although people do like foam beds of all different firmnesses, 70 percent of shoppers that are given the choice of an all foam bed or a more traditional mattress or combos will not choose the all foam bed. In addition to creating more waste it is also driving up the cost of materials which raises costs for for the end consumer.

So try a mattress out before buying it, You’ll get better sleep, You’ll be sharper during the day and most of the time you’ll get a better value.

If you are in NYC and would like to try mattresses in a calm environment then give us a ring at

212-840-1717 www.craigsbeds.com 

The Craig’s Bed Mattress

The Craig’s Bed Mattress was designed specifically for the growing demand of shoppers wanting an alternative mattress shopping

The Craig's Bed Mattress

The Craig’s Bed Mattress Available Nation Wide

experience other than just visiting a store. (Developed by Craig’s Beds NYC )  We personally think that it is always best to  try out a mattress before purchasing especially for the sleepers who are very particular. That being said we certainly do understand the need of the customer that may not have the time to visit a store.

We studied the market and the growing demand

 We assessed the situation and developed our new mattress, The Craig’s Bed.   Similar to a company that we admire like  Apple, we watched, sat back and brought a product to market that we believe in.

The Craig's Bed Mattress

The Craig’s Bed Mattress Available Nation Wide

No we did not invent the mattress that can be compressed into a box, that product has been around for years.  What we did was simply make the mattress better than the others. We packed the mattress with quality materials and designed the comfort feel to satisfy the greatest range of customers.   We studied mattress constructions and quizzed our customers, 1000′s of them to find out exactly what they like in a mattress. We proudly developed a mattress that can satisfy the demands that our customers were looking for in a quality mattress.

Who are the ideal users of this mattress? 

Sleepers who sleep on their side back or stomach. The Craig’s Bed possesses qualities that can support most stomach sleepers while giving just the right

The Craig's Bed Mattress Is Now Available Nation Wide

The Craig’s Bed Mattress Is Now Available Nation Wide

amount of pressure relief for the most fickle side or back sleeper. 

You may be saying to yourself that you like a mattress that has a medium firm feel but is this still right for me? 

Ok, you should also like the feeling of having a mattress that does not have coils in it.  Twenty-five to Thirty percent of the customers today are buying all foam beds, that means that 75% are still buying more traditional mattresses. So make sure that you like the idea of having all foam. All foam mattresses are great for couples who wake up easily from their partner transferring motion to the other side of the mattress.  All foam mattresses virtually remove all motion transfer! Our bed actually has a supreme amount of bounce in it for this category and it is easy to move around in compared to other foam mattresses that the market has to offer.

Is this a good mattress for my guest room ?

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The Craig’s Bed Mattress Is Available Nation Wide

The answer is absolutely Yes! Why, well because the vast majority of the public enjoys a luxury firm feeling mattress. It is the most popular choice so The Craig’s Bed is going to satisfy the majority of your guests.  In addition if you should ever have a guest in your home that actually complains about your mattress I would seriously consider not inviting them over again :) In all seriousness The Craig’s Bed superior quality is designed to impress and should give your guests many years of joy and good times visiting your home.

How did we accomplish this?  We started with a top 1.5″ 22ILD  inch layer of  Natural Latex for supreme comfort and cooling.  The top latex layer makes The Craig’s Bed one of  the greenest mattresses of its kind. Our latex  is 100% naturally made from rubber trees, this is the only part of the bed that is not sourced in the U.S.A. but only because rubber trees are not native to the U.S.A.

Next we added 1.5 inches  of 4lb density of the most advanced quick recovery  gel memory foams the world has to offer today. Our Gel memory foam is certipur us approved and deemed safe for babies, adults, dogs etc. :) The Gel memory foam is placed below our all 100% Natural Later latex layer. The gel foam provides additional pressure relief and support to the body of the sleeper and at the

The Craig's Bed Is Now Available Nation Wide

The Craig’s Bed Is Now Available Nation Wide

same time draws heat away helping the sleeper achieve the deepest amount of uninterrupted sleep the mattress world can offer.

Lastly we use a 7″base layer of high density plant based poly foam with a density of 1.8lbs per cubic foot. Our base foam is certipur us approved and uses the highest percentage of plant based materials possible in it’s production.

The Craig’s Bed has a 10 year full warranty and a true 100 day comfort guarantee. It is available to be UPS shipped in a box nation wide and is available to be shipped flat in the NYC NJ area as well. If you have any question please call us at 1-877-411-2337 or email us at info@craigsbeds.com . We’ll be happy to answer your questions and help you figure out if you are a good candidate for this mattress.

Best Regards,

The Craig’s Bed Team

 

Highly Recommend Dr. Brick and Orlansky’s New York Dental Office

Highly Recommend  Dr. Brick and Orlansky’s New York Dental Office

Since we get many new customers that just moved to NYC we figured that in addition to helping them get a new mattress that we could also recommend a great dental practice:)

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No they are not paying us to post about them nor did they ask …. We are just trying to give you guys a little added value.

Why are we recommending them? Simply put, it is really hard to find a great dental practice in NYC. The New York dental office is a passionate sweet team that is all about taking care of their patients.

They even review the work that they have done in the past and if they see something they could of done better on they will let you know and correct it for free. Patients are totally in the dark when dentists are working on them and have to trust what the dentist says.  I highly highly doubt that any other dentist office in NYC would take the time to correct old work that they are not personally satisfied with or even admit to it …My experience is that most dental offices would just charge you and say nothing.

That’s just one example, my experience with them has been top notch and they really do care about their patients and doing an excellent job.

So if you need a new dentist or are dissatisfied with your current one,  give them a call and set up an appointment, you will not be dissapointed!

They can be reached at 245 east 63rd street Suite 110 NY NY 10065   ….212-838-6226 http://www.newyorkdentaloffice.com

Best Regards,

 

Craig

The Summerfield Gummy Bear Bed Project Dream Big!

The Summerfield Gummy Bear Bed Project was a collaborative effort between Craig’s Beds And Twelv Magazine (Images and Video are below)

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We did the project originally to promote our Store, The Craig’s Bed in a box by Summerfield  and  to say thank you for all of the support and enthusiasm customers have shown us over the years. We did it to let people know how passionate we are at being the best company that we can be. We wanted to inspire people and make them smile. We wanted to say thank you to all of the people who have stopped by our business in their life journey. When people visit us they not only talk about how they sleep, but they also talk about their big New York City dreams and why they came to the city. This project is meant to represent all of the dreams and ambitions people have shared with us.

My background prior to the mattress business was  actually textile/fabric  printing for the garment center in NYC and I am still inspired by artwork. A painting like a Van Gogh, with all of its color and energy is inspiring to me personally.  Art and creative projects can manifest inspiration in many ways.  So this was an out of the box way to bring my love of art into our business.

But somewhere in the middle of the project we realized that the above reasoning was not enough and that we had to take advantage of the support we are receiving for our little project. The project had to evolve, it wasn’t just enough to do it for business or the love of art, I saw it as an opportunity to accomplish something really special. We became inspired again from the work during the project and inspiration manifested itself again.

We want to help raise money for research for an effective treatment of Alzheimers and help people keep their minds as bright and colorful as our project. We want to help support the caregivers as well as the toll can be just as tough on the caregivers and loved ones as the patients themselves.

We have teamed up with Mount Sinai Center for Cognitive Health
Department of Neurology Icahn School of Medicine at Mount Sinai NYC and are sponsoring a charity event for Alzheimers Disease. This cause is very dear to me personally and we will do everything we can to make this event a success. We will be announcing a date and time for the event in the coming days, so stay posted.

Images Of The Human Mind Effected By Alzheimers

More about the project-

The project took about 4 weeks, 26,000 Bears, 117 tubes of glue, and many hours of fun and frustration:) Divided by colors and flavors there were over 3000 black black-cherry, 4000 red wild cherry, 3200 yellow mango, 4000 green apple, 4200 blue blue rasberry, 5000 purple grape, and 2100 orange orange- flavored gummy bears. The dress the model is wearing is a vintage Alexander Mcqueen dress supplied by the Albright fashion library. The same dress that inspired Hissa to do the gummy bear dress three years ago, that inspired me to do the bed.

The gummy bear bed is a queen sized mattress, containing 500 coils for a firm but luxurious feel. The mattress is 15.1 inches high and is 60 x 80 inches in dimension. We went through 225 pounds of gummy bears and used clear foam materials so the mattress could be lit up from underneath. There was some weight gained by the team as we estimate 500 gummy bears were eaten.

Why gummy bears you may ask? It was a cute reference to sleeping hibernating bears and they allow light to shine through from under the bed.

I would personally like to thank Hissa and the rest of the Twelv Magazine Team who worked tirelessly with passion,  helping me bring my idea to life and for believing the project was good when others thought I was a little crazy:).  We would like also to thank Margaret Rowland for helping us edit the video that we shot. Special shout out to Kayla Tangeman our model on the bed.

It is our hope that the project will inspire other to pursue their own unique big city dreams.

Please Share The #gummybearbed Project and pass the inspiration on! Yes I already have ideas for our next bed project :)

Warmest Regards,

Craig

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Screen Shot 2015-03-31 at 2.48.31 PM        The Summerfield Gummy Bear Bed Project

Mattress Shopping For Couples In NYC- The Next Big Step

Mattress Shopping For Couples In NYC- The Next Big Step 

By The Craig’s Beds and The Summerfield Mattress Team

In our mattress store we have the privilege of meeting many fantastic and interesting couples from all walks of life. For many new couples one of the big steps they take in the evolution of their relationship is getting a mattress that they both like. Mattress shopping should be one of the nicest experiences for a new loving couple and we work hard here to help them make it a pleasant experience.

Finding the right mattress for a couple is not always the easiest task, for starters they may have different sleeping positions than their partner that may require different types of mattress firmness levels and feels. One partner may have some aches and pains, typically back ache that will require the other partner to compromise on feel.

Some partners may wake up very easily at night from the other partners movements so selecting a mattress that minimizes motion transfer is also a big consideration when choosing  a mattress.

Life is hectic we all feel it is an uphill battle, a daily fight to get the things done we want to accomplish during the day. Many of us in the NYC area get up in the morning and start our day off getting crammed in subway trains like sardines with a few inches of breathing room from the other train passengers. Then once you get out of the train we face crowds of people that are not really looking where they are going, so just not getting bumped to the ground every day on your way to work is an accomplishment :) Then you get to your job and whether you love your job or not, it is still challenging- Then we repeat the same trip on our way home with thousands of people in a rush to get to their homes.

In order for the new couple and people in general to succeed they need their rest. Without rest we are simply not as effective, less energetic, less motivated, less creative, less patient and more easily annoyed.   We want people to have a bedroom that feels like their own private oasis that blocks the worlds pressures out and remember what is truly important in life.  Our goal is to help contribute to our customers peaceful home experience so that they feel refreshed in the morning.

After the days events we believe investing in a great cozy mattress that both partners will enjoy is a critical aspect to their relationship and life.

Our approach to finding the best mattress comfort match is simple, lets say one person sleeps on their side requiring a softer feel for the hips and shoulders and the other partner sleeps on their stomach requiring a firmer feel so they do not arch their back strangely at night. In this example we would take the range of popular feels for these sleeping styles and find where the firmness ranges overlap and
very often together with the couples feedback find the mattress that is just firm enough and soft enough for them both to be equally happy without one partner making a sacrifice in comfort. (You can see our method on line at http://www.summerfieldmattress.com under the Shop by Comfort Tool)

Once the couple has zeroed in on the right comfort level, the next concern is to address motion transfer from their partners movements in bed which may disturb the others partners sleep. In this case we will recommend a mattress that has a pocketed coil or all foam support base.  Either of these two types of mattress support systems should solve the problem of motion transfer .

Well that’s it for now and if you any other questions you can either call us at 212-840-1717 or call to set up an appointment to visit us.

So just remember how lucky you guys are to have found each other and we are happy to do our little part to help keep your union strong:)

Mattress Shopping For Couples In NYC- The Next Big Step

Mattress Shopping For Couples In NYC- The Next Big Step

Best Regards,

Craig

The Craig’s Beds and The Summerfield Mattress Team

 

 

 

Get The Best Mattress And Save Money At The Same Time In NYC

We all want the same things when shopping for a mattress.  We want a mattress that feels comfortable, that is luxurious, that helps us relax away the days stresses. We also want to feel that we did our due dilligence in shopping for a mattress and that we didn’t get ripped off by the store :)

Sow how do you achieve getting the right mattress and at the right price? First find a store that is known for having a non pressuring friendly environment. In addition examine the stores policies and make sure you are ok with them. Check their online reputation, trying looking at Yelp and Bizrate, they have the highest protection against false reviews. Other review sites are easily gamed and manipulated to accept false reviews. There is no perfect review system, but the two mentioned above seem to be the best.

So once you are at a store that you feel comfortable with, start thinking about the positions that you sleep in. Do you sleep on your side, back, stomach all over?  Think about any area of your body that is giving you any particular problems. Like do you wake up with a stiff back in the morning. If so then you may need a mattress that seems to fill in your lower back area allowing your back muscles to fully relax. If you have sore hips or shoulders, you have to consider getting a mattress that can help you relieve pressure in those areas without sacrificing support.

Ask yourself are you a light sleeper, meaning if you have a partner in the mattress with you do you easily wake up from the transfer of motion in the mattress. If this is the case you may need a pocketed coil mattress or all foam. There are also some traditional innerspring mattress that may work for you as well, but you will have to test them.

Once you are in a store, ask to be directed to a medium firm mattress and from there decide whether you would want to go softer or firmer. Also try other medium firm mattress styles, whether it is all foam, hybrids(gel foams with coils) or good traditional style beds. Each mattress style has it’s own individual feel and strategy at achieving comfort and support.  Also don’t be afraid to try something in your head that you think you will hate, just like our taste buds may change over time, what you think is ideal comfort may change as well. Also do not put too much pressure on yourself, no matter what you spend most people change their mattress on average every 7 to 12 years for various reasons, so this is not a life long commitment :)

Ok Maybe you are asking yourself where is the part about saving Money ? Ok the strategy to save money requires a little work, and when it comes to saving money it is not always easy. I will say it is easier to save money on big ticked brand items 1500 dollars and up as many of the manufacturers have brand equity policies that control what a store lists their mattresses for and what they sell for. If a store publicly advertises a brand equity protected mattress for less that store could lose their dealership status. Stores are often shopped by manufacturers to catch stores breaking policy.

Ok How do you save, when you do find the right mattress, take the name of that model and specifications of the bed. Ask for the specs inside the store and then leave. Go home and google the name and if you can’t find the name then look for the category or they may be blogs like ours that show the names already mapped out for you. Once you have found the mattress elsewhere, simply call around and demand a lower price. Do not allow anyone to pressure you into a one time only deal, that is total BS. Once you have gotten what you feel is a fairer price, you can go back to the original store you feel comfortable with and use that power of knowledge to negotiate down on the price. If you like the store and their service and they can’t meet you all of the way, but discount significant enough to show you that they want the business, then they may be the best choice as you also want to have a store that will service you well in case there is a problem. If the original store does not budge then you should take your business elsewhere where a store with a solid reputation is willing to give you a break.

We hope this was helpful :)

Best Regards

The Craig’s Beds Team

 

Get The Best Mattress And Save Money At The Same Time

We all want the same things when shopping for a mattress.  We want a mattress that feels comfortable, that is luxurious, that helps us relax away the days stresses. We also want to feel that we did our due dilligence in shopping for a mattress and that we didn’t get ripped off by the store :)

Sow how do you achieve getting the right mattress and at the right price? First find a store that is known for having a non pressuring friendly environment. In addition examine the stores policies and make sure you are ok with them. Check their online reputation, trying looking at Yelp and Bizrate, they have the highest protection against false reviews. Other review sites are easily gamed and manipulated to accept false reviews. There is no perfect review system, but the two mentioned above seem to be the best.

So once you are at a store that you feel comfortable with, start thinking about the positions that you sleep in. Do you sleep on your side, back, stomach all over?  Think about any area of your body that is giving you any particular problems. Like do you wake up with a stiff back in the morning. If so then you may need a mattress that seems to fill in your lower back area allowing your back muscles to fully relax. If you have sore hips or shoulders, you have to consider getting a mattress that can help you relieve pressure in those areas without sacrificing support.

Ask yourself are you a light sleeper, meaning if you have a partner in the mattress with you do you easily wake up from the transfer of motion in the mattress. If this is the case you may need a pocketed coil mattress or all foam. There are also some traditional innerspring mattress that may work for you as well, but you will have to test them.

Once you are in a store, ask to be directed to a medium firm mattress and from there decide whether you would want to go softer or firmer. Also try other medium firm mattress styles, whether it is all foam, hybrids(gel foams with coils) or good traditional style beds. Each mattress style has it’s own individual feel and strategy at achieving comfort and support.  Also don’t be afraid to try something in your head that you think you will hate, just like our taste buds may change over time, what you think is ideal comfort may change as well. Also do not put too much pressure on yourself, no matter what you spend most people change their mattress on average every 7 to 12 years for various reasons, so this is not a life long commitment :)

Ok Maybe you are asking yourself where is the part about saving Money ? Ok the strategy to save money requires a little work, and when it comes to saving money it is not always easy. I will say it is easier to save money on big ticked brand items 1500 dollars and up as many of the manufacturers have brand equity policies that control what a store lists their mattresses for and what they sell for. If a store publicly advertises a brand equity protected mattress for less that store could lose their dealership status. Stores are often shopped by manufacturers to catch stores breaking policy.

Ok How do you save, when you do find the right mattress, take the name of that model and specifications of the bed. Ask for the specs inside the store and then leave. Go home and google the name and if you can’t find the name then look for the category or they may be blogs like ours that show the names already mapped out for you. Once you have found the mattress elsewhere, simply call around and demand a lower price. Do not allow anyone to pressure you into a one time only deal, that is total BS. Once you have gotten what you feel is a fairer price, you can go back to the original store you feel comfortable with and use that power of knowledge to negotiate down on the price. If you like the store and their service and they can’t meet you all of the way, but discount significant enough to show you that they want the business, then they may be the best choice as you also want to have a store that will service you well in case there is a problem. If the original store does not budge then you should take your business elsewhere where a store with a solid reputation is willing to give you a break.

We hope this was helpful :)

Best Regards

The Craig’s Beds Team

 

Stearns And Fosters Name Guide

Stearns & Fosters              Craig’s/Jen’s Beds                 

Warrington —————— Port Royal

Cudworth ——————– Port-Au-Prince

Halesworth ——————- Peoria

Dartford ———————– Parras

Scarborough —————– Brighton

Mansfield  ——————— Baton Rouge

Beckinsale ——————— Airedale